Executive Dinner Program
Intimate, high-touch networking events for C-suite and VP-level executives featuring thought leadership content and premium networking opportunities.
Event Format
Overview
| Element | Specification |
|---|---|
| Attendees | 15-20 executives from target accounts |
| Orion Team | 5 executives (relationship owners) |
| Speakers | 2 industry pundits (vendor + customer) |
| Duration | 3 hours (6:00 PM - 9:00 PM) |
| Venue | Private dining room at upscale restaurant |
| Frequency | Quarterly per major market |
Target Audience
| Role | Why Invite |
|---|---|
| CIO / CTO | Primary AI decision-maker |
| VP/Director of AI/ML | AI initiative owner |
| Chief Digital Officer | Digital transformation leader |
| VP Operations | Operational pain point owner |
| CFO (selectively) | Budget authority, ROI focus |
Per Event Mix:
- 8-10 prospects (new relationships)
- 4-6 existing customers (social proof + references)
- 2-4 warm leads (nurture acceleration)
Agenda Template
6:00 PM - Cocktails & Networking (30 min)
- Premium open bar
- Light passed appetizers
- Background music (low volume)
- No formal introductions yet—organic networking
Orion Role: Circulate, make introductions, identify conversation opportunities
6:30 PM - Welcome & Introductions (10 min)
Host: Orion senior executive (SVP or above)
Content:
- Welcome and thank attendees for their time
- Brief framing: "Tonight is about sharing perspectives on AI adoption—what's working, what's not, and where the industry is heading"
- Quick round of introductions (name, company, one thing you're curious about in AI)
- Introduce first speaker
Tone: Warm, collegial, not salesy
6:40 PM - Keynote: "The AI Adoption Reality" (20 min)
Speaker: Cloud/AI Vendor Representative (AWS, Microsoft, or Google)
Content Themes:
- Industry trends in enterprise AI adoption
- What separates organizations succeeding with AI from those struggling
- Platform capabilities and where they're heading
- Brief Q&A (2-3 questions max)
Why This Speaker:
- Third-party credibility (not Orion selling)
- Current market perspective
- Cloud partnership value demonstrated
- Technical depth available if needed
7:00 PM - Dinner Service Begins
- Seated dinner (round tables of 6-8)
- Pre-selected menu (dietary preferences collected in advance)
- Orion executives distributed across tables (1 per table)
- Table conversation flows naturally
7:15 PM - Customer Perspective: "Our AI Journey" (15 min)
Speaker: Customer executive (CIO, CDO, or VP level)
Content Themes:
- Their AI adoption journey (before/after)
- Challenges they faced and how they addressed them
- Results achieved (be specific with metrics)
- Lessons learned and advice for peers
Why This Speaker:
- Peer credibility (executives trust other executives)
- Real-world validation
- Specific, tangible outcomes
- Q&A often generates rich discussion
7:30 PM - Orion Perspective: "What We're Seeing" (10 min)
Speaker: Orion thought leader (CTO, VP of AI Practice)
Content Themes:
- Patterns across enterprise AI adoption
- Common failure modes and how to avoid them
- The shift from experimentation to operationalization
- Brief mention of structured approach (not a pitch)
7:40 PM - Facilitated Table Discussion (30 min)
Facilitator: Orion host (same as welcome)
Format:
- Pose 2-3 discussion questions to the room
- Tables discuss among themselves
- Brief share-outs from each table (optional)
Sample Discussion Questions:
- "What's the biggest barrier to AI adoption in your organization right now?"
- "Where have you seen AI create real value vs. where has it disappointed?"
- "How are you thinking about AI governance and trust?"
Orion Role: Facilitate discussion, capture insights, connect dots between tables
8:10 PM - Dessert & Open Networking (50 min)
- Dessert and coffee service
- Open networking
- No formal programming
- Orion executives available for deeper conversations
Goal: Create space for organic follow-up discussions
9:00 PM - Close
- Host thanks attendees
- Brief mention of follow-up (individual outreach, not mass email)
- Gift (optional, tasteful—quality wine, book, etc.)
Pre-Event Logistics
8 Weeks Before
- Select date and market
- Identify venue (private dining, 25-30 capacity)
- Recruit vendor speaker (cloud partner contact)
- Identify customer speaker candidate
- Build target attendee list (2x headcount target)
6 Weeks Before
- Confirm venue and menu
- Confirm speakers
- Send save-the-date to target list
- Assign Orion executive owners for key prospects
4 Weeks Before
- Send formal invitations
- Begin outreach calls (personal invitations)
- Brief speakers on format and audience
- Finalize Orion attendee list
2 Weeks Before
- Confirm RSVPs (target 20, invite 30)
- Collect dietary preferences
- Send calendar holds with venue details
- Prepare attendee materials (name tags, seating)
1 Week Before
- Send reminder email with agenda
- Final venue coordination
- Speaker prep calls
- Prepare discussion questions
Day Of
- Arrive 1 hour early for setup
- Confirm A/V (if any)
- Brief Orion team on key attendees
- Review seating assignments
Speaker Recruitment
Vendor Speaker
Target: Senior Director or above from AWS, Microsoft, or Google AI team
Recruitment Template:
Subject: Speaking opportunity at executive AI dinner
Hi [Name],
Orion Innovation is hosting an executive dinner in [City] on [Date] focused on enterprise AI adoption. We're inviting 15-20 CIOs and AI leaders from [industries].
We'd love to have you deliver a 20-minute keynote on AI platform trends and what you're seeing across enterprise adoption. This is a thought leadership opportunity, not a sales pitch—we want attendees to hear directly from [AWS/Microsoft/Google] on where AI is heading.
Would you be interested? Happy to discuss format and audience in more detail.
Customer Speaker
Target: CIO, CDO, or VP from existing OAIO customer
Recruitment Template:
Subject: Speaking opportunity—share your AI journey
Hi [Name],
We're hosting an executive dinner in [City] on [Date] with CIOs and AI leaders from [industries].
Would you be willing to share your AI adoption journey in a 15-minute talk? The audience wants to hear from peers about what's worked, what hasn't, and what you've learned. This is a great opportunity to share your perspective and expand your network.
No preparation required beyond your own story. We'll handle all logistics.
Post-Event Follow-Up
Within 24 Hours
- Send thank-you email to all attendees
- Send speaker thank-you (personal note + small gift)
- Capture team notes on key conversations
- Update CRM with attendee interactions
Within 1 Week
- Personal outreach to priority prospects (call, not email)
- Connect attendees with shared interests (introductions)
- Share event photos (with permission)
- Send relevant content based on discussion topics
Thank-You Email Template
Subject: Thank you for joining us last night
[Name],
Thank you for joining our AI executive dinner last night. I enjoyed our conversation about [specific topic discussed].
A few thoughts stayed with me after our discussion:
- [Insight 1 from their perspective]
- [Insight 2 or question they raised]
I'd love to continue the conversation. Would you have 30 minutes next week to discuss [specific topic]?
Best, [Orion Executive]
Success Metrics
Event Metrics
| Metric | Target |
|---|---|
| Attendance rate | 80%+ of confirmed |
| Net Promoter Score | 8+ average |
| New contacts made | 10+ per Orion executive |
Business Metrics (within 90 days)
| Metric | Target |
|---|---|
| Follow-up meetings scheduled | 50%+ of attendees |
| Pipeline influenced | $500K+ |
| Opportunities created | 2-3 per event |
Budget Guidelines
| Item | Estimated Cost |
|---|---|
| Venue + F&B | $150-250 per person |
| Speaker gifts | $100-200 each |
| Attendee gifts (optional) | $50-100 each |
| Name tags/materials | $100 total |
| Total (20 attendees) | $4,000-7,000 |
Related Materials
- GTM Marketing Overview — All marketing programs
- Webinar Program — Virtual equivalent
- CTO Whitepaper — Post-event nurture content
- Demand Generation Pack — Pre-event qualification